大家好!
在过去的十年里,我一直在管理不同品牌的社交账户,我遇到了一个我以前从未遇到过的情况。
TL;DR:我们的公司与另一家公司合并,完全改变了我们的产品路线图,这让现有用户(产品不再面向他们)感到非常不屑。爱游戏全站下载这在我们的社交媒体上引起了强烈反响。每篇帖子都会收到评论,说我们的产品有多糟糕,我们怎么不听取客户的意见,等等。爱游戏全站下载
当公司变化扰乱社区时,你采用了哪些成功的社区管理策略?
最佳答案是rachael.samuels
Without knowing specifics, I say if you are attempting to reach an audience it\u2019s probably okay that the audience you\u2019re moving away from isn\u2019t a fan...you can\u2019t appeal to everyone. Focus on who you\u2019re trying to serve. Also, be human. If there\u2019s something you can address, feedback you can pass along - social is at the center of the org, so share that data with your leaders and fellow decision makers. Can you address some of those concerns head on by showcasing how you listen? Share content that puts you more on offense than defense.\u00a0
I know we have a ton of awesome stuff on the blog around crisis comms and transition comms that are a bit more specific, but hope these general thoughts empower you!<\/p>","className":"post__content__best_answer"}">
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I know we have a ton of awesome stuff on the blog around crisis comms and transition comms that are a bit more specific, but hope these general thoughts empower you!<\/p>","className":"post__content__best_answer"}">