我有一个客户，他希望培训他们的团队，主要是销售和个人贡献者，如何使用社交媒体的事件。爱游戏官网皇
- 如果你要参加一个会议，在社交活动开始前你应该做些什么?比如发布你正在参加并关注活动的标签。
- 在社交活动中你应该做些什么?
- 活动结束后的社交活动应该做些什么?
- 你见过哪些最佳实践?
我很乐意从你们那里收集一些见解!
最佳答案是morgan.dominique
Hey there!<\/p>
查看原始
\u00a0<\/p>
I would suggest putting together a simple deck or one-sheeter that begins with some best practices and BASICS (assuming that the crowd isn\u2019t particularly socially savvy) then providing links that go a bit deeper into the key basics you outline.\u00a0 Some quick notes off the top of my head below. I hope this helps!\u00a0<\/p>
\u00a0<\/p>
Basics:\u00a0<\/p>
- Benefits of being active on social during the event: connect, engage\/ build relationships, thought leadership etc.\u00a0<\/li>\t
- Recommendation for platforms and context for each (assuming twitter, IG stories and in-feed posts and Linkedin?)\u00a0\t
- Provide a brief recommendation for posting cadence (IE: 5-10 twitter posts or IG stories is much different than 10in-feed IG or Linkedin posts :)\u00a0<\/li>\t<\/ul><\/li>\t
- The difference between mentioning the event (or other linkable text) vs @mentioning\u00a0<\/li>\t
- Participating in conversation and replying to comments<\/li>\t
- Finding conversation to jump into via hashtags\u00a0<\/li>\t
- Encourage them not to overthink things :)\u00a0<\/li>\t
- Provide as many samples or mockups as possible with each key piece of info you provide to the group<\/li>\t
- Meeting someone in IRL - > connect on Linkedin\u00a0<\/li><\/ul>
Event Details<\/p>
- A quick guide or handy resource that outlines what hashtags and handles to consider integrating into posts\u00a0\t
- Attendees and event partners\/sponsors<\/li>\t\t
- Brand partners<\/li>\t\t
- Your company CEO or leadership team members<\/li>\t\t
- Speakers<\/li>\t\t
- Colleagues\u00a0<\/li>\t\t
- Event venue\/geo tag<\/li>\t\t
- presenting sponsor<\/li>\t\t
- Event hashtags\u00a0<\/li>\t<\/ul><\/li>\t
- Event Hashtags<\/li>\t
- Typos -\u00a0This is where I would usually also callout any very easy-to-misspell words or account names. Pointing it out on the early side may make people think twice and be a bit more careful\/mindful when posting\u00a0<\/li>\t
- Types of things they could post + Examples\t
- Keynote speaker quotes that were compelling<\/li>\t\t
- Thoughts on different experiential activations + brand mentions\u00a0<\/li>\t\t
- Share their experience overall\t\t
- Excitement to be there<\/li>\t\t\t
- Want to learn more about something or get other people\u2019s pov? Throw a question out to the community<\/li>\t\t\t
- Have a great experience? Share it! ex: registration line was super fast and efficient? Rave about how great the event operations are!<\/li>\t\t<\/ul><\/li>\t<\/ul><\/li><\/ul>
If you go the slide deck route, I would include a recap\/tldr slide that includes the most essential takeaways and reminders.\u00a0 :)<\/p>
\u00a0<\/p>","className":"post__content__best_answer"}">
- A quick guide or handy resource that outlines what hashtags and handles to consider integrating into posts\u00a0\t
