B2B社交媒体策略爱游戏官网皇

  • 2022年3月31日
  • 3回复
  • 83的浏览量
T
排名
徽章

B2B社交媒体在不断变爱游戏官网皇化。社交媒体平台不爱游戏官网皇再希望你从他们的渠道吸引流量到你的网站，这意味着参与度和覆盖面已经下降。

你在B2B领域做了什么来吸引你的受众?

什么内容是有效的?

有没有一家公司做得很好?

B2B social media is constantly changing. Social Media platforms no longer want you to drive traffic from their channels to your site, which means engagement and reach have gone down.\u00a0

What are you doing in the B2B space to engage your audience?\u00a0

What content is working?\u00a0

Is there a company that is doing a great job?\u00a0<\/p>","quoteUsername":"tyler.king","translations":{"Common":{"like":"Like","unlike":"Unlike"},"Forum":{"Quote":"Quote","Share":"Share"}}}">

3回复

乔纳森Zuluaga
排名
Userlevel 7
徽章 + 3

嘿,泰勒!

我找到了一些很好的资源，可以让你开始:

如何建立B2B社交战略(这并不无聊)

如何证明(并提高)你的B2B社交媒体投资回报率爱游戏官网皇

2021年B2B内容营销指南

——乔纳森·Z
米
排名
Userlevel 1
徽章

你好,泰勒!我发现保持内容平衡是关键!我们发布了大量的文章来推广网络研讨会/演示等，但也分享了我们团队在办公室、郊游和会议上的照片。人们的故事得到了最好的参与，但我们显然有产品要卖，所以我们也必须有促销帖子!爱游戏全站下载

LinkedIn的民意调查对我们也很有帮助。我在一家数据分析软件公司工作，所以很难让事情变得有趣，但总有办法。视频内容和分享客户故事也非常重要。

希望这对你有帮助!

Hi Tyler! I find that having a balance of content is the key! We do plenty of posts promoting webinars\/demos\/etc \u2026\u00a0but also share pictures of our teams at the office, at outings, and at conferences. The people stories are getting the best engagement, but we obviously have a product to sell so we have to have promotional posts too!<\/p>

LinkedIn polls have also been really good for us. I work for a data analytics software company so it can be hard to make things interesting, but there is always a way. Video content is also super important and sharing customer stories.<\/p>

\u00a0<\/p>

Hope this helps!<\/p>","quoteUsername":"MrsElleWoodard","translations":{"Common":{"like":"Like","unlike":"Unlike"},"Forum":{"Quote":"Quote","Share":"Share"}}}">

talissa.beall
Userlevel 2
徽章 + 5

你好,泰勒!我们已经开始更多地尝试所谓的“无链接帖子”。我们专注于分享可能已经包含在博客，白皮书等中的内容，并将其制作成长篇LinkedIn帖子，视频甚至是信息轮播。我们使用付费社交来回答驱动网站流量。

Talissa Beall, Sprout Social的战略服务顾问爱游戏app体育官方爱游戏体育官网首页
Hi Tyler! We\u2019ve started to experiment more with what we call \u201clinkless posts.\u201d We focus on sharing the content that may have been included in a blog, whitepaper, etc. and making it either a long-form LinkedIn post, video or even a carousel of information. We use paid social for to answer for driving site traffic.\u00a0<\/p>","quoteUsername":"talissa.beall","translations":{"Common":{"like":"Like","unlike":"Unlike"},"Forum":{"Quote":"Quote","Share":"Share"}}}">

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