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My companies social media engagement has plummeted YoY. Any thoughts as to why?<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=944#post944","creationDate":"2022-04-12T17:06:19+0000","relativeCreationDate":"1 year ago"},"isTopicUnread":true,"privateId":55,"id":357,"type":"post","hasCurrentUserLiked":false,"isSticky":false,"features":[{"id":"isAnswered","label":"beantwoord"}],"forum":{"id":68,"isIdeation":false,"url":"\/social-data-68","title":"Social Data","description":"Get the most out of your social media platforms by learning about social data. Discover what to look for, ask questions and share tips in the community."},"url":"\/social-data-68\/social-media-engagement-decrease-357","title":"Social Media Engagement Decrease","lastPost":{"id":2094,"author":{"id":5054,"url":"\/members\/adam-hull-5054","name":"adam.hull","avatar":"","userTitle":"Frequent User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","name":"Frequent User"},"userLevel":0},"content":"

Hi guys, new to the Sprout Community Hub but wanted to come on here and see if anyone has experienced any issues with a sudden drop in engagements, which it looks like you have. Ours pretty much plummeted overnight for some of our clients - going from around 1,000 likes organically per post on Instagram, for example to a couple of hundred at most now. The Facebook \u2018Marketing Experts\u2019 are useless when it comes to providing any clear reasons why this could be, but it can\u2019t just be a coincidence! Has anyone managed to find any solutions?\u00a0<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=2094#post2094","creationDate":"2022-09-27T08:14:59+0000","relativeCreationDate":"8 months ago"},"lastReply":{"id":2094,"author":{"id":5054,"url":"\/members\/adam-hull-5054","name":"adam.hull","avatar":"","userTitle":"Frequent User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","name":"Frequent User"},"userLevel":0},"content":"

Hi guys, new to the Sprout Community Hub but wanted to come on here and see if anyone has experienced any issues with a sudden drop in engagements, which it looks like you have. Ours pretty much plummeted overnight for some of our clients - going from around 1,000 likes organically per post on Instagram, for example to a couple of hundred at most now. The Facebook \u2018Marketing Experts\u2019 are useless when it comes to providing any clear reasons why this could be, but it can\u2019t just be a coincidence! Has anyone managed to find any solutions?\u00a0<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=2094#post2094","creationDate":"2022-09-27T08:14:59+0000","relativeCreationDate":"8 months ago"},"numberOfUnreadReplies":0,"numberOfReplies":9,"numberOfLikes":3,"relevantPost":{"id":992,"author":{"id":2680,"url":"\/members\/social-manager-2680","name":"social.manager","avatar":"","userTitle":"New User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6f02e6da-059a-48b1-bd96-2091155bd152_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6f02e6da-059a-48b1-bd96-2091155bd152_thumb.png","name":"New User"},"userLevel":1},"content":"

Hi Jonathan,<\/p>

Thank you for your feedback!<\/p>

We did change our candece and are posting a lot more across all channels.<\/p>

In addition,\u00a0we did decrease our paid advertising YoY.<\/p>

My boss believe there is no correlation between organic growth\/engagement\/impression and paid ro boosted ads smh.<\/p>

Lastly, would you be open to having a 30 minute call with me so I can pick your brain? If not, I completely understand.

With gratitude,
Nikki<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=992#post992","creationDate":"2022-04-15T19:44:39+0000","relativeCreationDate":"1 year ago"},"numberOfViews":260,"contentType":"question","featuredImage":"","publicLabel":"","category":{"url":"\/advice-best-practices-66","categoryId":66,"title":"Advice & Best Practices","metaRobots":"index, follow","type":0},"lastPostId":"2094"},"isActivityPage":true,"showUnsubscribeBtn":null,"attachmentCdn":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/","isGuest":true,"csrfToken":"27e7f75513d07de49e637c7f84f94c0778ed26b1","hideCategoryMetadata":false,"phrases":{"Forum":{"thread.unsubscribe":"Unsubscribe","vraag":"Question","beantwoord":"Solved","topic.list.metadata.asked.in":"asked in","topic.list.metadata.published.in":"published in","topic.list.metadata.shared.in":"shared in","topic.list.metadata.posted.in":"posted in"}}}">

My companies social media engagement has plummeted YoY. Any thoughts as to why?<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=944#post944","creationDate":"2022-04-12T17:06:19+0000","relativeCreationDate":"1 year ago"},"isTopicUnread":true,"privateId":55,"id":357,"type":"post","hasCurrentUserLiked":false,"isSticky":false,"features":[{"id":"isAnswered","label":"beantwoord"}],"forum":{"id":68,"isIdeation":false,"url":"\/social-data-68","title":"Social Data","description":"Get the most out of your social media platforms by learning about social data. Discover what to look for, ask questions and share tips in the community."},"url":"\/social-data-68\/social-media-engagement-decrease-357","title":"Social Media Engagement Decrease","lastPost":{"id":2094,"author":{"id":5054,"url":"\/members\/adam-hull-5054","name":"adam.hull","avatar":"","userTitle":"Frequent User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","name":"Frequent User"},"userLevel":0},"content":"

Hi guys, new to the Sprout Community Hub but wanted to come on here and see if anyone has experienced any issues with a sudden drop in engagements, which it looks like you have. Ours pretty much plummeted overnight for some of our clients - going from around 1,000 likes organically per post on Instagram, for example to a couple of hundred at most now. The Facebook \u2018Marketing Experts\u2019 are useless when it comes to providing any clear reasons why this could be, but it can\u2019t just be a coincidence! Has anyone managed to find any solutions?\u00a0<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=2094#post2094","creationDate":"2022-09-27T08:14:59+0000","relativeCreationDate":"8 months ago"},"lastReply":{"id":2094,"author":{"id":5054,"url":"\/members\/adam-hull-5054","name":"adam.hull","avatar":"","userTitle":"Frequent User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6574757e-fd68-4284-b712-b98e6d447fbc_thumb.png","name":"Frequent User"},"userLevel":0},"content":"

Hi guys, new to the Sprout Community Hub but wanted to come on here and see if anyone has experienced any issues with a sudden drop in engagements, which it looks like you have. Ours pretty much plummeted overnight for some of our clients - going from around 1,000 likes organically per post on Instagram, for example to a couple of hundred at most now. The Facebook \u2018Marketing Experts\u2019 are useless when it comes to providing any clear reasons why this could be, but it can\u2019t just be a coincidence! Has anyone managed to find any solutions?\u00a0<\/p>","url":"\/social-data-68\/social-media-engagement-decrease-357?postid=2094#post2094","creationDate":"2022-09-27T08:14:59+0000","relativeCreationDate":"8 months ago"},"numberOfUnreadReplies":0,"numberOfReplies":9,"numberOfLikes":3,"relevantPost":{"id":959,"author":{"id":2680,"url":"\/members\/social-manager-2680","name":"social.manager","avatar":"","userTitle":"New User","rank":{"isBold":false,"isItalic":false,"isUnderline":false,"avatarIcon":"6f02e6da-059a-48b1-bd96-2091155bd152_thumb.png","avatarIconUrl":"https:\/\/uploads-us-west-2.insided.com\/sproutsocial-en\/attachment\/6f02e6da-059a-48b1-bd96-2091155bd152_thumb.png","name":"New User"},"userLevel":1},"content":"

Hi Genevieve,<\/p>

We are using Instagram, Facebook, and Twitter. I\u2019ve shared what you mentioned to management and they are certain the answer is that we are posting too much. I\u2019ve attached our\u00a0YoY analytics pulled from Sprout. Looking at those number, which have plummeted, what are your thoughts? Here are our channels.<\/p>

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